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China Desk


China Desk – Connecting New Zealand & Australian Property With Asia

The New Zealand residential property market is witnessing a dramatic increase from Chinese buyers – both from China and from NZ-Chinese. Indeed interest in New Zealand properties grew by 89% in the last year alone – faster than any other country. So to achieve the highest possible price today, Asian markets should be considered as part of your marketing strategy.

Ray White has a dedicated multi-lingual China Desk team to assist it’s agents to provide a broad range of or marketing options to cover these markets.

Led by Sen Wang, our China Desk coordinates the promotion of New Zealand property to Chinese buyers. Specialised marketing to this category of buyers includes translating and distributing marketing material to organising presentations, trade shows and display suites. Our China Desk is structured to promote property listings to this important sector.

Ray White China

Ray White China is based in Beijing and is led by is Marcus Ng. Ray White has its Asian headquarters in Hong Kong with Mark Williams, Head of Asia and Greater China, at the helm. Ray White has offices operating throughout India, Malaysia, South Korea, Indonesia and Singapore.

Marketing

Ray White have developed a range of marketing packages and resources to help market properties to the Chinese market via newspaper and digital media. An integral part of this marketing package is the relationship with China’s number international property portal – Juwai.com. With 1.5 million unique visitors and more than 2.4 million listings from 58 countries, Juwai.com has the biggest audience of Chinese international property buyers and has been the market leader since 2010. All Ray White listings are also sent to juwai.com opening them up to a much larger buying pool.

The full range of marketing packages and resources to promote your home to the Chinese-NZ market include:

  1. Property and investment exhibitions in China
  2. Dedicated digital packages to reach the China market
  3. Promotion of listings on the Ray White Weibo account, the leading Chinese social media platform
  4. Property listings on Juwai.com, the largest international property portal in China